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iPlay iLearn produces toys designed to help children develop collaboration, teamwork, creativity, imagination, critical thinking and problem-solving skills.

What we did:

  • B2B Launch Planning

  • Brand Strategy

  • Forecasting

  • Product Development

  • Project Management

  • Sales Strategy

Results:

  • A network of more than 100 independent sales reps

  • Placed products in over 450 stores in two years

  • Key sales to ACE, Hallmark, Hammcher, Menards, QVC, etc.

  • Retail display programs

  • A new brand, which includes all sales collateral, package designs and in-store point-of-purchase displays

  • Appearances at recommended trade shows

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"iPlayiLearn went from 0 stores to over 450 in less than two years."